Home Portfolio Direct Marketing SynCrypt Software Lead Generation Letter Contact Us Home   Recent Additions The shoemaker's children Pocono Health System's Progress Magazine SynCrypt Data Security Tutorial Booklet SynCrypt Software Lead Generation Letter Main Menu Home About Us Portfolio Clients Testimonials FAQ Blog Contact Us Newsletter Subscribe to our upcoming monthly newsletter, filled with marketing and self-promotion tips. Name E-mail Subscribe Unsubscribe SynCrypt Lead Generation Letter Click here to view the PDF This older project from 1997 addressed a marketing problem that today doesn't exist. In 1997, few computer users were aware of the threats posed by hackers and other data thieves. The public (and many businesses) were completely unaware of the vulnerability of their systems. SynData was a software company that developed several data security software products, including SynCrypt, an encryption program for Windows desktop users. The client targeted this letter at non-technical managers with software purchasing authority. Electric Ink, Ltd., provided the research and writing for this letter. [ Back ]

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